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WHITE conquers London. The International and avant-garde fashion fair, is protagonist of a one-of-a-kind event to promote the excellence of the Made in Italy abroad.
The London event evolves around a lusciousness total white installation designed by creatives launched by WHITE during the years, among which talents like Stella Jean, Cottweiler, Vivetta, Paula Cademartori, Sadie Clayton and many more.
An one-night-only- show in ICE’s widest project and aims to recount the history of WHITE’s success, highlight all that, in less than twenty years, has become the world’s most important contemporary fashion fair. Created in 2000 by Brenda and Max Bizzi with headquarters at Superstudio, in the heart of the Milanese Fashion District, WHITE has become the focus point for the launch of fashion stars, a support for consolidated or research brands.
White night in London is only on 23rd November.




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