15/10/2010

McLAREN WORLD LAUNCH

If one thinks of McLaren ones thought goes to the Formula 1 race cars, accessible only to pilots like Hamilton or Button. 
Nonetheless the prestigious and luxurious automotive club has launched, here at the Superstudio, the very first model of its sports car range that is highly technical and destined to the greater public: the MP4-12C. An essential setting was used as frame to a very professional presentation, exclusive and rigorous: at the centre as the absolute protagonist the metallic silver model of the MP4-12C, together with the "naked" version with its carbon fibre frame exposed to the viewers.